.cost-guide{--cost-ink:#282750;--cost-muted:#626075;--cost-line:#e6e3ec;color:var(--cost-ink)}.cost-guide :where(a,button,input,summary,[tabindex]):focus-visible{outline-offset:5px;outline:3px solid #a64712}.cost-guide :where(h1,h2,h3){text-wrap:balance;letter-spacing:-.035em}.cost-guide :where(h1,h2,h3) strong{font-weight:inherit}.cost-guide p{text-wrap:pretty}.cost-hero{isolation:isolate;background:#fff1e8;border-radius:28px;margin:0 24px;position:relative;overflow:hidden}.cost-hero-background{object-fit:cover;z-index:-2;opacity:.76;width:100%;height:100%;position:absolute}.cost-hero:after{content:"";z-index:-1;background:linear-gradient(100deg,#fff7f0aa,#0000 85%);position:absolute;inset:0}.cost-hero-inner{max-width:1280px;margin:auto;padding:72px 64px 54px}.cost-eyebrow{letter-spacing:.025em;background:#fff6;border:1px solid #28275022;border-radius:100px;padding:8px 15px;font-size:13px;font-weight:600;display:inline-block}.cost-hero h1{max-width:1050px;margin:26px 0 30px;font-size:clamp(38px,4.5vw,68px);font-weight:550;line-height:1.06}.cost-author{align-items:center;gap:14px;max-width:580px;font-size:13px;line-height:1.6;display:flex}.cost-author img{object-fit:cover;border-radius:50%;flex-shrink:0;width:48px;height:48px;box-shadow:0 0 0 3px #fff8}.cost-hero-copy{max-width:830px;margin-top:28px}.cost-copy{overflow-wrap:break-word;font-size:17px;line-height:1.75}.cost-copy>*+*{margin-top:20px}.cost-copy>p{max-width:72ch}.cost-copy strong{font-weight:600}.cost-copy a:not(.cost-cta){text-underline-offset:4px;-webkit-text-decoration:underline #8671ca88;text-decoration:underline #8671ca88}.cost-copy a:not(.cost-cta):hover{text-decoration-color:currentColor}.cost-copy h3{margin-top:30px;font-size:22px;font-weight:600;line-height:1.4}.cost-copy h3:first-child{margin-top:0}.cost-copy ul{padding-left:23px}.cost-copy li{padding-left:4px;list-style:outside}.cost-copy li+li{margin-top:9px}.cost-copy li::marker{color:#8671ca}.cost-cta-row{flex-wrap:wrap;gap:12px;margin-top:28px;display:flex}.cost-cta{letter-spacing:-.01em;min-height:48px;font-size:14px}.cost-trust{max-width:700px;margin-top:26px;font-size:12px;line-height:1.65}.cost-read-link{align-items:center;gap:10px;min-height:44px;margin-top:24px;font-size:13px;display:inline-flex}.cost-layout{grid-template-columns:230px minmax(0,850px);gap:64px;max-width:1280px;margin:auto;padding:48px 32px;display:grid}.cost-sidebar{align-self:start;position:sticky;top:20px}.cost-strategy-nav nav{margin-top:14px}.cost-strategy-nav nav ul{font-size:12px;line-height:1.4}.cost-strategy-nav nav li+li{margin-top:0}.cost-strategy-nav nav a{padding-top:7px;padding-bottom:7px}.cost-article{min-width:0;max-width:850px;margin-inline:auto}.cost-section{border-bottom:1px solid var(--cost-line);padding:60px 0;scroll-margin-top:36px}.cost-section>h2{margin-bottom:28px;font-size:clamp(27px,2.7vw,38px);font-weight:550;line-height:1.16}.cost-section>*+.cost-copy,.cost-section>.cost-copy+*,.cost-section>div+div{margin-top:26px}.cost-section:first-child{padding-top:0}.cost-section-quick-answer{background:linear-gradient(135deg,#f3effa,#faf8fc);border:1px solid #ddd6ed;border-radius:20px;padding:34px!important}.cost-section-quick-answer>h2{text-transform:uppercase;letter-spacing:.1em;color:#635090;margin-bottom:20px;font-size:12px}.cost-section-quick-answer h3{font-size:26px}.cost-stats{grid-template-columns:repeat(3,minmax(0,1fr));gap:24px;padding:28px 0;display:grid}.cost-stats .cost-copy{font-size:13px;line-height:1.65}.cost-stats h3{color:#a64712;font-size:38px;line-height:1.05}.cost-stats .cost-copy:last-child h3{font-size:29px}.cost-stats .cost-copy>*+*{margin-top:14px}.cost-aside{color:var(--cost-muted);font-size:13px}.cost-table-scroll{border:1px solid var(--cost-line);border-radius:16px;overflow-x:auto}.cost-table{border-collapse:collapse;text-align:left;width:100%;min-width:590px;font-size:14px;line-height:1.55}.cost-table th,.cost-table td{border-bottom:1px solid var(--cost-line);vertical-align:top;padding:18px}.cost-table thead{background:#f2eef8}.cost-table th{font-weight:550}.cost-table tr:last-child>*{border-bottom:0}.cost-table tbody tr:nth-child(2n){background:#fbfafc}.cost-table [data-paid]{color:#95410f;background:#fceadd;border-radius:20px;padding:2px 9px;font-size:12px;display:inline-block}.cost-principle{background:#f6f3fb;border-left:3px solid #8671ca;border-radius:0 12px 12px 0;padding:22px 26px;font-size:20px;line-height:1.5}.cost-count{font-size:15px;font-weight:600}.cost-message-group{gap:10px;display:grid}.cost-comparison{border:1px solid var(--cost-line);border-radius:16px;grid-template-columns:repeat(2,minmax(0,1fr));display:grid;overflow:hidden}.cost-before,.cost-after{padding:26px}.cost-before{background:#faf9fb}.cost-after{border-left:1px solid var(--cost-line);background:#f4faf8}.cost-comparison .cost-copy{font-size:14px}.cost-comparison .cost-copy h3{font-size:17px}.cost-event-chain{border:1px solid var(--cost-line);background:#faf9fc;border-radius:16px;flex-wrap:wrap;align-items:center;gap:8px;padding:24px;display:flex}.cost-event-chain>*{font-size:13px;margin:0!important}.cost-event-chain>p:not(.cost-arrow){border:1px solid var(--cost-line);background:#fff;border-radius:7px;padding:7px 10px}.cost-arrow{color:#79718a}.cost-notification-journey{gap:12px;display:grid}.cost-notification{border:1px solid var(--cost-line);border-radius:14px;transition:background-color .2s,border-color .2s;overflow:hidden}.cost-notification-title{text-align:left;align-items:center;gap:14px;width:100%;padding:20px;font-size:17px;font-weight:600;display:flex}.cost-step-number{font-variant-numeric:tabular-nums;background:#eeebf3;border-radius:50%;flex-shrink:0;place-items:center;width:30px;height:30px;font-size:11px;display:grid}.cost-notification-content{padding:0 24px 22px 64px}.cost-notification-content .cost-copy{font-size:15px}.cost-connector{margin:6px 0 0 33px}.cost-event-times{border-left:2px solid #c9bce2;padding:4px 0 4px 24px}.cost-event-times>p{background:#f7f4fa;border-radius:10px;padding:15px 20px;font-size:15px;position:relative}.cost-event-times>p:before{content:"";background:#8671ca;border-radius:50%;width:8px;height:8px;position:absolute;top:25px;left:-29px}.cost-routing{grid-template-columns:repeat(2,minmax(0,1fr));gap:12px;display:grid}.cost-routing>h3{background:#f8f5fc;border:1px solid #ded7eb;border-radius:14px;margin:0;padding:24px;font-size:16px}.cost-entry-window{background:#f9f6fd;border:1px solid #d9ceea;border-radius:18px;padding:28px}.cost-window-line{border-bottom:4px solid #a491c6;justify-content:space-between;margin:8px 0 34px;padding:0 0 18px;font-size:12px;display:flex;position:relative}.cost-window-line:after{content:"";background:#8671ca;border-radius:50%;width:10px;height:10px;position:absolute;bottom:-7px;right:0}.cost-metrics{grid-template-columns:repeat(2,minmax(0,1fr));gap:14px;display:grid}.cost-metrics>div{border:1px solid var(--cost-line);background:linear-gradient(140deg,#faf8fd,#fff);border-radius:16px;padding:25px}.cost-metrics h3{font-size:18px}.cost-metrics .cost-copy{font-size:14px}.cost-section-protect-value{background:#fff8ee;border:1px solid #f0dfc9;border-radius:20px;margin-top:48px;padding:36px}.cost-framework{grid-template-columns:repeat(2,minmax(0,1fr));gap:16px;padding:0;list-style:none;display:grid}.cost-framework li{background:#f7f4fb;border:1px solid #e4dced;border-radius:16px;padding:28px}.cost-framework-number{letter-spacing:.07em;color:#76628f;margin-bottom:22px;font-size:12px;display:block}.cost-framework .cost-copy{font-size:14px}.cost-framework h3{font-size:24px}.cost-checklist{border:1px solid var(--cost-line);border-radius:16px;overflow:hidden}.cost-checklist-item{cursor:pointer;align-items:flex-start;gap:16px;padding:20px 24px;font-size:15px;line-height:1.6;display:flex}.cost-checklist-item+.cost-checklist-item{border-top:1px solid var(--cost-line)}.cost-checklist-item input{accent-color:#6e5794;cursor:pointer;flex-shrink:0;width:19px;height:19px;margin-top:3px}.cost-checklist-item:has(input:checked){background:#f0ebf8}.cost-section-estimate-costs,.cost-section-strategy-review{background:linear-gradient(135deg,#fff2e2,#f7eff8);border:1px solid #ead7cb;border-radius:20px;margin-top:36px;padding:34px}.cost-pricing-note{border:1px solid var(--cost-line);color:var(--cost-muted);background:#f8f7fb;border-radius:16px;margin-top:48px;padding:28px 32px}.cost-section[data-faq-section]{border-bottom:0;padding-bottom:0}.cost-pricing-note h2{margin-bottom:16px;font-size:14px;font-weight:600}.cost-pricing-note .cost-copy{font-size:12px}@media (width<=1100px){.cost-layout{gap:32px;padding-inline:32px}.cost-hero-inner{padding:54px 38px}.cost-stats{grid-template-columns:1fr;gap:26px}.cost-stats .cost-copy{border-bottom:1px solid var(--cost-line);padding-bottom:22px}}@media (width<=800px){.cost-hero{border-radius:18px;margin:0 12px}.cost-hero-inner{padding:40px 24px 30px}.cost-hero h1{font-size:clamp(35px,7vw,52px)}.cost-layout{padding:32px 24px 64px;display:block}.cost-sidebar{border:1px solid var(--cost-line);border-radius:14px;margin-bottom:36px;padding:12px 18px;position:static}.cost-stats{grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}.cost-stats .cost-copy{border-bottom:0;padding:0}.cost-section{padding:44px 0}.cost-section>h2{font-size:30px}.cost-section-quick-answer,.cost-section-protect-value,.cost-section-estimate-costs,.cost-section-strategy-review{padding:26px!important}}@media (width<=560px){.cost-hero-inner{padding:32px 20px}.cost-eyebrow{font-size:11px}.cost-hero h1{margin-top:22px}.cost-layout{padding-inline:20px}.cost-copy{font-size:16px;line-height:1.75}.cost-cta-row{flex-direction:column;align-items:stretch}.cost-cta{width:100%}.cost-comparison,.cost-framework,.cost-metrics,.cost-routing,.cost-stats{grid-template-columns:1fr}.cost-after{border-left:0;border-top:1px solid var(--cost-line)}.cost-stats .cost-copy{border-bottom:1px solid var(--cost-line);padding-bottom:22px}.cost-stats .cost-copy:last-child{border-bottom:0}.cost-section-quick-answer,.cost-section-protect-value,.cost-section-estimate-costs,.cost-section-strategy-review{padding:24px 20px!important}.cost-section>h2{font-size:28px}.cost-section-quick-answer>h2{font-size:12px}.cost-notification-content{padding-left:20px}.cost-entry-window{padding:22px}.cost-principle{padding:18px;font-size:18px}.cost-checklist-item{padding:18px}}@media (prefers-reduced-motion:reduce){.cost-guide *,.cost-guide :before,.cost-guide :after{scroll-behavior:auto!important;transition:none!important;animation:none!important}}@media (width>=801px) and (height<=680px){.cost-strategy-nav nav ul{grid-template-columns:repeat(2,minmax(0,1fr));gap:2px;font-size:11px;display:grid}.cost-strategy-nav nav a{padding:5px}}.cost-message-item [data-message-preview]{margin:0}.cost-message-group{gap:14px}.cost-conversation-narrative{text-align:center;color:#626075;margin:18px 0;font-size:12px}.cost-copy [data-conversation-preview]>.cost-message-group+.cost-message-group{margin-top:14px}@media (width<=800px){.cost-strategy-nav nav ul{grid-template-columns:repeat(2,minmax(0,1fr));gap:4px;display:grid}}.cost-pricing-note .cost-copy>p{max-width:none}.cost-notification-journey{padding:0;list-style:none}.cost-section[id^=strategy-]:not(#strategy-review)>h2,.cost-section-protect-value>h2{font-size:clamp(23px,2.1vw,28px);line-height:1.25}.cost-section-protect-value,.cost-section-estimate-costs{border:0;border-bottom:1px solid var(--cost-line);background:0 0;border-radius:0;margin-top:0;padding:60px 0!important}.cost-assessment-note{margin-top:12px;font-size:13px;line-height:1.6}.cost-assessment-callout{background:linear-gradient(135deg,#eee6fa,#f5faf9);border:1px solid #d9ccec;border-radius:20px;padding:clamp(22px,4vw,36px)}.cost-assessment-inline{padding-top:28px}.cost-journey-comparison{grid-template-columns:repeat(2,minmax(0,1fr));gap:20px;display:grid}.cost-journey-comparison>div{border:1px solid var(--cost-line);background:#faf9fc;border-radius:16px;min-width:0;padding:22px}.cost-journey-comparison .cost-copy{font-size:14px}.cost-journey-comparison .cost-copy h3{font-size:18px}.cost-journey-comparison .cost-event-chain{background:0 0;border:0;flex-direction:column;align-items:stretch;margin:20px 0;padding:0;display:flex}.cost-journey-comparison .cost-arrow{text-align:center}.cost-journey-comparison .cost-event-chain-after>p{background:#f1faf5;padding:10px 12px}.cost-journey-comparison .cost-event-chain-after>p.cost-arrow{background:0 0;padding:0}.cost-entry-redesign>*+*{margin-top:26px}.cost-entry-opportunity{background:#f3faf6;border:1px solid #cfe4db;border-radius:18px;grid-template-columns:100px minmax(0,1fr);gap:24px;padding:28px;display:grid}.cost-entry-duration{color:#32604e;flex-direction:column;display:flex}.cost-entry-duration strong{letter-spacing:-.06em;font-size:64px;line-height:1}.cost-entry-duration span{margin-top:8px;font-size:16px}.cost-entry-economics{padding-top:4px}.cost-entry-economics .cost-principle{font-size:18px}@media (width<=640px){.cost-journey-comparison{grid-template-columns:1fr}.cost-entry-opportunity{grid-template-columns:1fr;padding:22px}.cost-entry-duration{flex-direction:row;align-items:baseline;gap:12px}}.cost-journey-step>.cost-copy:first-child{border:1px solid var(--cost-line);background:#f1faf5;border-radius:7px;padding:12px}.cost-journey-step>.cost-copy:first-child>*+*{margin-top:8px}.cost-journey-arrow{text-align:center;margin-block:8px}.cost-hero-actions{flex-wrap:wrap;align-items:flex-start;gap:16px;margin-top:28px;display:flex}.cost-hero-actions .cost-cta-row{margin-top:0}.cost-assessment-action{flex-direction:column;align-items:stretch;max-width:100%;display:inline-flex}.cost-assessment-action>.cost-assessment-note{text-align:center;margin:6px 0 0;font-size:12px;line-height:1.4}.cost-hero .cost-trust{color:var(--cost-muted);margin-top:22px}.cost-hero .cost-read-link{margin-top:12px}.cost-comparison-title{margin:28px 0 18px;font-size:22px;font-weight:600}.cost-guide [data-quick-replies]{width:min(100% - 40px,300px)}.cost-guide [data-quick-replies] ul{grid-template-columns:1fr;padding:0;list-style:none;display:grid}.cost-guide [data-quick-replies] li{margin:0;list-style:none}.cost-guide [data-quick-replies] li::marker{content:""}@media (width<=560px){.cost-hero-actions{flex-direction:column;gap:18px}.cost-hero-actions>*,.cost-assessment-action{width:100%}}